When your business got started online, you designed your website with a couple of pictures and some content for your customer. Years ago, this might have been enough. However, today we know this is not enough. Technology is changing quickly, and successful companies know that keeping up with this technology is key to their online success.
Your old website may be hurting your business. It is time to make your website shine and stand above your competition. It all begins with a new Website Design. There are so many elements to a website design. From color selection to link placement, it may be hard to figure out how to make your website fresh. Considering the hottest trends below is a start.
Animation, Background Video and Custom Images
Animation and background videos can capture a customer’s attention immediately. Moving images can convey a message quickly without the viewer having to read content. Custom Images are amazing branding and awareness tools. Like a logo, a custom image will always be associated with your company.
Split Content
Split screen content works well with oversized lettering described below. Split content allows for two company messages to be displayed at once. As noted above, it is important to make the messages simple and visually appealing. This is a great way to grab attention.
Oversized Lettering
Easy to read, bolded, oversized lettering conveys your message in a simple and attention-grabbing manner. We all want to put as much information on our website as possible. However, we need to first grab the attention of the viewer. A simple message highlighted in oversized letters can grab this attention.
Asymmetric Layouts
Websites have traditionally been created within set gridlines. These gridlines were set to create an organized, standard template. The trend now is to go outside these lines. It is a simple way to visually grab attention and show creativity. When a customer is accustomed to seeing websites designed within gridlines, asymmetric layouts are sure to stand out.
3D Design/ Parallax Web Design
We all want our websites to be visually appealing. Your website must make a great first impression. 3D Design brings in the technology used regularly in advanced video games. 3D Design is closer to real life and has shown to be appreciated and more attention-grabbing than regular images. Parallax Web Design, also from video game technology, creates a 3D effect while scrolling through the website. It can help immerse the user into your website.
Voice User Interface
It seems like Voice Use Interface is everywhere. Voice assistants can do everything from answering the most complex question to turning on the lights. We are getting increasingly used to having this function. It can make things so much easier. Integrating this technology into your website can give you a distinct advantage over your competitors. From navigating your website to asking questions to playing videos, VUI can make this easier for your customers.
MetaSense Marketing looks at your company and current marketing efforts and we know how to optimize it all. We understand and know how to implement the latest trends into your website and marketing campaigns.
Is there a marketing area that may need some attention?
We look for ways to provide the help our clients need in order to reach their goals and to succeed. MetaSense Marketing can help in all the areas listed above.
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Reach out and talk with us. See how we can help you with these and your entire Digital Marketing process.
But whatever you do, get started today.
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MetaSense Marketing looks at your company and current marketing efforts and we know how to optimize it all.
Is there a marketing area that may need some attention?
We look for ways to provide the help our clients need in order to reach their goals and to succeed. MetaSense Marketing can help in all the areas listed above.
And a consultation to begin the conversation costs nothing.
Questions?
MetaSense Marketing is here for that very that very purpose….
To answer your questions and make you successful.
At MetaSense Marketing, we help our customers build effective Digital Marketing Campaigns that make it easier for people to do more business with them.
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