Is your Marketing Process Working?
You must take into account all the things that make up marketing. You might just be surprised by the number. Many people that we work with are.
As Marketing Consultants, we are always asking our prospects – How much time did they spent on marketing last year and what were the results?
This is the key number to any organization. What are you spending and how much business did that help you close?
If we don’t – well, we know that answer.
If anyone is telling you marketing cannot be measured, clear them out.
Today, measurement is a key factor in understand your marketing expenses and in putting your money in the right places, that increase your top line.
Tradeshows – complete cost
Networking – complete cost
The list goes on.
What we find is that most people have no real idea of what they are spending.
Nor do most of them have a way to measure the results.
It is so important for you to understand if your marketing is working for you or not.
Where is it from?
What happened to it?
Did it close?
Was it a qualified lead?
How much revenue did you generate this year from the leads you closed?
How many leads did you close out of the ones that came in?Yes, there are many factors that go into creating a successful marketing program.
Both digital and other.
We at here at MetaSense Marketing are driven to help it work for you.
Please take some time to talk with us and see if we can help make your marketing program work better.
After all – that is why we do all this marketing – to build our top line.