{"id":41069,"date":"2019-11-07T17:39:05","date_gmt":"2019-11-07T17:39:05","guid":{"rendered":"https:\/\/www.metasensemarketing.com\/?p=41069"},"modified":"2019-11-07T17:39:05","modified_gmt":"2019-11-07T17:39:05","slug":"the-pieces-of-a-digital-marketing-strategy","status":"publish","type":"post","link":"https:\/\/www.metasensemarketing.com\/blog\/the-pieces-of-a-digital-marketing-strategy\/","title":{"rendered":"The Pieces of a Digital Marketing Strategy"},"content":{"rendered":"<div style=\"font-family: Calibri; color: #333; font-size: 12px; line-height: 34px; font-weight: bold; margin-top: 20px;\">\n<h2 style=\"font-size: 36px; font-weight: bold;\">The Pieces of a Digital Marketing Strategy<\/h2>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px; font-weight: normal;\">\n<p>When you start talking Digital Marketing Strategy, there are certain areas on which to focus.<\/p>\n<\/div>\n<\/div>\n\n<div style=\"font-family: Calibri; color: #244061; font-size: 22px; font-weight: bold; margin-top: 20px;\" align=\"center\">Area 1: Paid Advertising<\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\">\n<p>This can contain any of the following:<br \/>\nPPC (Pay per click)<br \/>\nFacebook advertising<br \/>\nInstagram ads<br \/>\nTwitter Ads<br \/>\nLinkedIn Ads<br \/>\nAny other social media ads.<br \/>\nSo, you need a paid search strategy as part of your Digital Marketing Strategy.<\/p>\n<\/div>\n<div style=\"font-family: Calibri; color: #244061; font-size: 22px; font-weight: bold; margin-top: 20px;\" align=\"center\"><strong>Area 2: Social Media Strategy<\/strong><\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\">You need to ask these questions:<br \/>\nWhat is your social media strategy?<br \/>\nWhich platforms are best for you?<br \/>\nWhich platforms are your customers using most?<br \/>\nWhich are the right platforms for you?<br \/>\nSo, you need a Social Media Strategy as part of your Digital Marketing Strategy.<\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\"><a href=\"https:\/\/yn367.infusionsoft.com\/app\/page\/26bf8e7c81d0b442a0c598a00202a549\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Click here to Download: 7 Things to Consider in Building an Effective Digital Marketing Strategy<\/strong><\/a><\/div>\n<div style=\"font-family: Calibri; color: #244061; font-size: 22px; font-weight: bold; margin-top: 20px;\" align=\"center\">Area 3: Email Marketing Strategy<\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\">How are you going to use email?<br \/>\nHow often will you email?<br \/>\nTo what list(s) will you email.<br \/>\nWhat is the content going to look like?<br \/>\nWho can create effective content?<br \/>\nSo, you need an Email Marketing and content development strategy as part of your Digital Marketing Strategy.<\/div>\n\n<div style=\"font-family: Calibri; color: #244061; font-size: 22px; font-weight: bold; margin-top: 20px;\" align=\"center\">Area 4: Organic Search Strategy<\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\">\n<p>How do people find you without paid advertising?<br \/>\nHow do people find companies that do what you do through organic search?<br \/>\nHow are you listed in all those listing services and search engines.<br \/>\nSo, you need an Organic Search Strategy as part of your Digital Marketing Strategy.<\/p>\n<\/div>\n<div style=\"font-family: Calibri; color: #244061; font-size: 22px; font-weight: bold; margin-top: 20px;\" align=\"center\">Four Pieces of Digital Marketing Working Together<\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\">\n<p>As you can see from the above you need to look at all four of these areas.<br \/>\nEach piece can be divided down into additional pieces.<br \/>\nEach piece effects your overall success.<\/p>\n<p>As I emphasized in an earlier article, strategy first, then the tactics to make it happen.<\/p>\n<\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\"><a href=\"https:\/\/yn367.infusionsoft.com\/app\/page\/26bf8e7c81d0b442a0c598a00202a549\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Click here to Download: 7 Things to Consider in Building an Effective Digital Marketing Strategy<\/strong><\/a><\/div>\n\n<p><a href=\"https:\/\/metasensemarketing.com\/contact.html\"><strong>Get in touch with us!<\/strong><\/a><\/p>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\">Designing, building and implementing Award-Winning Digital Marketing Strategies.<\/div>\n<div style=\"font-family: Calibri; color: #244061; font-size: 22px; font-weight: bold; margin-top: 20px;\">Contact me directly at 856 873 9950 x 130<br \/>\nOr via email at: Manny@MetaSenseMarketing.com<\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\">Check out our web page, get on our list, and learn more about Digital Marketing and how MetaSense Marketing can help.<br \/>\n<a href=\"https:\/\/metasensemarketing.com\/why-metasense.html\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>https:\/\/metasensemarketing.com\/why-metasense.html<\/strong><\/a><\/div>\n<div class=\"blogaddlink\" style=\"padding-bottom: 1em;\">For more information and to schedule an appointment, <a href=\"https:\/\/metasensemarketing.com\/grow\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>CLICK HERE.<\/strong><\/a><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>The Pieces of a Digital Marketing Strategy When you start talking Digital Marketing Strategy, there are certain areas on which to focus. Area 1: Paid Advertising This can contain any of the following: PPC (Pay per click) Facebook advertising Instagram ads Twitter Ads LinkedIn Ads Any other social media ads. So, you need a paid [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":42279,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[527],"tags":[],"class_list":["post-41069","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-section"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/posts\/41069","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/comments?post=41069"}],"version-history":[{"count":0,"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/posts\/41069\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/media\/42279"}],"wp:attachment":[{"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/media?parent=41069"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/categories?post=41069"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/tags?post=41069"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}