{"id":40085,"date":"2019-11-18T19:51:30","date_gmt":"2019-11-18T19:51:30","guid":{"rendered":"https:\/\/www.metasensemarketing.com\/?p=40085"},"modified":"2019-11-18T19:51:30","modified_gmt":"2019-11-18T19:51:30","slug":"simple-and-straightforward-seo-part-1","status":"publish","type":"post","link":"https:\/\/www.metasensemarketing.com\/blog\/simple-and-straightforward-seo-part-1\/","title":{"rendered":"Simple and Straight forward SEO (Part 1)"},"content":{"rendered":"<div style=\"font-family: Calibri; color: #333; font-size: 12px; line-height: 34px; font-weight: bold; margin-top: 20px;\">\n<h2 style=\"font-size: 34px; font-weight: bold;\">Search Engine Optimization for Beginners (Part 1)<\/h2>\n<\/div>\n<div style=\"font-family: Calibri; color: #244061; font-size: 26px; font-weight: bold; margin-top: 20px;\" align=\"center\"><u><\/u>The Internet<\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\">Everything nowadays is done digitally. From planning special events and sharing videos of your firstborn, to talking with your friends, family and coworkers, we are all connected by one thing: The Internet. This makes marketing done on the internet, Digital Marketing, the most important way to advertise your business.<\/div>\n\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\">Because of the surge to market businesses online, Search Engine Optimization or SEO has been developed in order to help small, main-street companies gain visibility.<\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\">SEO can be quite confusing, but we have compiled a simplified version of Search Engine Optimization basics for all the beginners out there.<\/div>\n<div style=\"font-family: Calibri; color: #244061; font-size: 26px; font-weight: bold; margin-top: 20px;\" align=\"center\"><u><\/u>Search Engine Optimization<\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 22px; font-weight: bold; margin-top: 20px;\"><u>What exactly is SEO?<\/u><\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\">When you type something into your computer, phone or tablet\u2019s search bar, endless choices appear. Let\u2019s say you sell tires, and someone is looking to buy tires in your area. When they type tires into the search bar (search engine) you want your business to appear at or near the top of all the endless choices. But how can you get your business name near the top?<\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\">Any process you complete that attempts to build your rankings on a search engine falls under the realm of SEO. This can be anything from incorporating keywords into your website pages, link-building, or even promoting your business on social media.<\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 22px; font-weight: bold; margin-top: 20px;\"><u>How does a search engine work?<\/u><\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\">In the world of search engines, Google is king. In their search results, Google uses an algorithm in order to rank websites by their authority and relevancy. It is important to note that a website\u2019s authority is measured by analyzing their number of quality links and relevancy or how their content is related to what they are trying to promote.<\/div>\n\n<div style=\"font-family: Calibri; color: #000; font-size: 22px; font-weight: bold; margin-top: 20px;\"><u>How can I make my website rank higher in Google?<\/u><\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\">\n<p>One of the best ways to improve both the relevancy and authority of a website is to link to other websites and social media accounts. The idea behind this is if a quality website is linked to yours, Google will boost your place in its search results. However, it is important not to confuse quality with quantity, as one valuable website can provide just as much \u201clink juice\u201d in Google\u2019s algorithm than 20 from lower rated websites.<\/p>\n<\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 22px; font-weight: bold; margin-top: 20px;\"><u>How does social media help?<\/u><\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\">\n<p>One of the best <a href=\"https:\/\/metasensemarketing.com\/internet-marketing.html\"><strong>Search Engine Optimization<\/strong><\/a> techniques is to invest time in promoting your social media accounts at all times. This is because they are incredibly helpful for boosting a brand\u2019s image. When working properly, social media can help acquire customers and build website traffic. In fact, 74% of brand marketers saw an increase in website traffic after investing only six hours per week in social media. All of this helps your business rank higher. So, for the health of your business, don\u2019t forget those Facebook, Instagram, Snap Chat, LinkedIn and Twitter accounts!<\/p>\n<p>Interested in learning more about SEO basics? Keep an eye out for our next post and head to our website <a href=\"https:\/\/metasensemarketing.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>mediumorchid-newt-469241.hostingersite.com\/blog\/<\/strong><\/a>!<\/p>\n<\/div>\n\n<p><a href=\"https:\/\/metasensemarketing.com\/contact.html\"><strong>Get in touch with us!<\/strong><\/a><\/p>\n<div style=\"font-family: Calibri; color: #244061; font-size: 22px; font-weight: bold; margin-top: 20px;\" align=\"center\">\n<p>Designing, building and implementing Award-Winning Digital Marketing Strategies.<\/p>\n<\/div>\n<div style=\"font-family: Calibri; color: #244061; font-size: 22px; font-weight: bold; margin-top: 20px;\">Contact me directly at 856 873 9950 x 130<br \/>\nOr via email at: Manny@MetaSenseMarketing.com<\/div>\n<div style=\"font-family: Calibri; color: #000; font-size: 20px; line-height: 26px; margin-top: 5px;\">Check out our web page, get on our list, and learn more about the latest trends in Digital Marketing and how MetaSense Marketing can help.<br \/>\n<a href=\"https:\/\/metasensemarketing.com\/why-metasense.html\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>https:\/\/metasensemarketing.com\/why-metasense.html<\/strong><\/a><\/div>\n<div class=\"blogaddlink\" style=\"padding-bottom: 1em;\">For more information and to schedule an appointment, <a href=\"https:\/\/metasensemarketing.com\/grow\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>CLICK HERE.<\/strong><\/a><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Search Engine Optimization for Beginners (Part 1) The Internet Everything nowadays is done digitally. From planning special events and sharing videos of your firstborn, to talking with your friends, family and coworkers, we are all connected by one thing: The Internet. This makes marketing done on the internet, Digital Marketing, the most important way to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":41935,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[527],"tags":[],"class_list":["post-40085","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-section"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/posts\/40085","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/comments?post=40085"}],"version-history":[{"count":0,"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/posts\/40085\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/media\/41935"}],"wp:attachment":[{"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/media?parent=40085"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/categories?post=40085"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.metasensemarketing.com\/blog\/wp-json\/wp\/v2\/tags?post=40085"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}