Facebook Marketing: Leveraging the Giant Facebook has about 2.37 billion active users as of October 1, 2019. (Source: socialmediatoday.com) 62% of these users log in daily making it the largest social network in the world. Facebook went from being a stranger a little over a decade ago to billions of people using it today. What a success!!!!! Which gets us thinking,...Read More

SEO Cost Justification One of the big questions we are asking in the SEO Market is. “How do I justify the cost?” How do you justify spending $1000, $3000, $5000 and more a month? This article is going to run you through a few things you need to consider. First, let’s look at what you are spending today on marketing....Read More

How Can Your Competitors Help Your Online Marketing? When it comes to having your business online, there is always some type of competition. There can be competitors that are higher than you in the search results, or those who are constantly improving and getting closer to reaching the top. It’s a race where the winner gets their business website to...Read More

Why Should We Pay Attention to Chatbots? That’s a great question! There are a lot of benefits to Chatbots as they are an effective new tool now being used by many of the most successful companies today. In the digital marketing world, Chatbots have become the new rage. So, what is a Chatbot? Well, it is a computer program that...Read More

Why Should We Pay Attention to Artificial Intelligence? As our world advances into the future,Artificial Intelligence is slowly seeping into every area of our lives. Many organizations are either beginning to incorporate Artificial Intelligence into their digital marketing and general business tactics or plan to use this fascinating technology! AI-Powered Virtual Assistants are slowly becoming a part of everything we...Read More

What is Machine Learning? Machine Learning is an application of Artificial Intelligence (AI) that learns and adapts by collecting, analyzing and applying new data. Machine learning sifts through huge amounts of data to pinpoint patterns in that data. Machine Learningthen proceeds to update its programs using and learning from the patterns it finds. Based on the processed data, it can...Read More

How does Machine Learning Relate to Marketing? How does Machine Learning and marketing relate to each other? Machine Learning is a hugetrend and is very popularly used in most of the different marketing organizations. Either they are being implemented in numerous marketing organizations or the organizations are expanding Machine learning. Marketing Businesses have been using Machine learning to solve problems...Read More

How Does Artificial Intelligence Relate to Marketing? In today’s world, marketing and technology collaborate to create Digital Marketing. Digital Marketing provides more marketing strategies for companies to grow. Because of advancement in technology, Artificial Intelligence (AI) has also become an important part of marketing. AI opens many opportunities for businesses. What role does Artificial Intelligence play in marketing? 1. Content...Read More

How Can Live Video Help Your Marketing? Have you been catching our live video feed? Is video something you might like to add to your digital marketing process? Is live video something that might work for you? We are now doing a daily live 1-2-minute feed of information. This might be something you would be interested in adding to your...Read More

How Well Do You Know Your Customers? Say you have a great digital marketing company with countless services to offer to the world! You have a talented and loyal team that assists you with running your business. You and your business are prepared! You have a new client that you know nothing about yet. Should you jump in and throw...Read More

Digital Marketing Strategy – What Does That Mean? I like to discuss with you today, taking a step back from all the Digital Marketing information that is being thrown at you. From SEO to PPC. From web design to email marketing. Plus, the whole social media platform and all the paid advertising channels out there. Don’t get me wrong, all...Read More

Introducing a new regular feature for the MetaSense blog: Meta-NON-Sense is an ongoing look at the goofy side of digital marketing. Meta-NON-Sense Cartoon on SEO Introducing a new regular feature for the MetaSense blog: Meta-NON-Sense is an ongoing look at the goofy side of digital marketing. For more information and to schedule an appointment, CLICK HERE.Read More

In early 2015 Google announced that websites which are not mobile friendly will be penalized. Google put this into action on April 21, 2015 with an update to its algorithm. It is now June, 2016 and the effects of this change have had more than enough time to really sink in. If you have not heard this news, then you...Read More

By Sahil Trivedi, MetaSense Blogger The great Ricky Bobby once said, “If you’re not first, you’re last”. While that was just a joke in a movie there is still some validity to the statement in multiple aspects of life. Take sports for instance, the goal of every sports team is to win a championship. For most, anything short of that...Read More